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9:30 AM ET, March 14, 2010

Techmeme

 Top Items: 
New York Times:
Apple's Spat With Google Is Getting Personal  —  IT looked like the beginning of a beautiful friendship.  —  Three years ago, Eric E. Schmidt, the chief executive of Google, jogged onto a San Francisco stage to shake hands with Steven P. Jobs, Apple's co-founder, to help him unveil …
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Jay Yarow / Silicon Alley Insider:
How Apple Blew Its Chance To Own AdMob For $600 Million (AAPL, GOOG)  —  Apple had a chance to own mobile advertising company AdMob for $600 million, but blew it, the New York Times reports.  —  In a story detailing the rancor between Apple and Google, Brad Stone and Miguel Helft report Apple …
Ben Parr / Mashable!:
New Version of Digg Revealed  —  At the “Bigg Digg Shindigg” event at the South by Southwest Interactive Conference (SXSWi), Digg CEO Jay Adelson revealed that the popular social bookmarking site is getting a major overhaul, teasing the audience about new features such as personalized feeds and the return of the Digg leaderboard.
Discussion: AppScout and Erictric
RELATED:
Daniel Terdiman / CNET News:
Digg 2.0 unveiled at SXSW, ‘faster,’ ‘instant’  —  Digg CEO Jay Adelson used the opportunity of his companys big SXSW party to unveil what is essentially version 2.0 of the hit service.  —  AUSTIN, Texas—At its annual South by Southwest Interactive (SXSWi) party Saturday night …
Darren Murph / Engadget:
Dead iPad battery?  Never mind replacing it, Apple just sends another iPad for $99  —  Whoa, Nelly!  Isn't this something?  Apple has just posted details on its iPad battery replacement service, which is really not a battery replacement service at all.  Check out the company's opening line:
Matt Cutts / Gadgets, Google, and SEO:
Clarifying a couple points  —  [Just as a reminder: everything below is my personal opinion.  I haven't sent it to anyone else at Google for a review, etc.]  —  Valleywag used a recent podcast I did as material for two points in Six Delusions of Google's Arrogant Leaders.
Discussion: Gawker, Thanks:mattcutts
Daniel Terdiman / CNET News:
OMGConan: The big Digg party Twitter hoax  —  On Saturday night, Twitter rang out with news that Conan O'Brien was joining Internet TV network Revision3.  The only problem?  It was a huge hoax.  —  AUSTIN, Texas—Did you hear that Conan O'Brien, fresh off his ugly divorce with NBC …
Discussion: The Huffington Post
Galen Gruman / PC World:
iPad Pre-Orders: For Idiots Only  —  Apple started taking early orders yesterday for its tablet, even though no one's really sure what they're buying.  —  Recommends  —  Friday morning, the fool's parade started.  Apple is taking online “pre-orders” for its iPad tablet, which is supposed to begin shipping on April 3.
Discussion: MacDailyNews
RELATED:
Financial Times:
Google to shut China search engine  —  By Richard Waters in San Francisco and Kathrin Hille in Beijing  —  Google has drawn up detailed plans for the closure of its Chinese search engine and is now “99.9 per cent” certain to go ahead as talks over censorship with the Chinese authorities …
RELATED:
Bill Bishop / Silicon Alley Insider:   Should Google “Burn Its Boats” If It Pulls Out Of China?
Todd Bishop / TechFlash:
Classmates to pay up to $9.5m to settle suit over phantom friends  —  Seattle-based Classmates.com has agreed to pay up to $9.5 million to its users to settle a lawsuit that accused the social network of sending emails that made people believe their old friends from high school were reaching out to connect …
Discussion: paidContent, Thanks:johnhcook
Spoonful of Medicine:
Pharma faces a character count conundrum  —  There's growing concern over how pharmaceutical companies use social media and the Internet to market their products.  Last November, the US Food and Drug Administration held a hearing on the topic, and many were worried over how marketing mediums …
Brad Stone / New York Times:
Ping: Labels Balk at Services to Stream Music to Various Devices  —  THE Apple iPad, which goes on sale April 3, will access video, applications and Web sites wirelessly — no cords or cables needed.  But to move your trusty old music collection onto this wonder gadget and take it with you to work …
Anand Giridharadas / New York Times:
Africa's Gift to Silicon Valley: How to Track a Crisis  —  Could wiki technology find Osama bin Laden?  —  Imagine if any Pakistani could send an anonymous text message to the authorities suggesting where to look.  Each location could be plotted on a map.
Gmail Blog:
Better controls for buzz in your inbox  —  When you participate in a conversation in Google Buzz, we bring that post to your inbox so it's easy to keep up with the discussion.  But we've heard loud and clear that buzz in your inbox can get noisy — we feel it too, so today we're launching two features to help with this:
Discussion: ReadWriteWeb, Thanks:keithdsouza
 
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 More Items: 
Kim Hart / Hillicon Valley:
Sen. Franken stars on YouTube in bid for Google fiber networks
Martin Bryant / The Next Web:
Twitter launches SXSW recruitment/stalking tool
Discussion: Google Maps Mania and TechCrunch
Stuart Miles / Pocket-lint:
TomTom for iPhone v1.3 with HDTraffic review
Discussion: TiPb and Engadget, Thanks:stuartmiles
Luke Bornheimer / 9 to 5 Mac:
Apple to begin building advertising presence in New York City?
 Earlier Items: 
The Steve Rubel Stream:
Instapaper: Now Even More Useful with Email
Jeremy / POP! PR Jots:
I Don't Do SXSWi  —  The past week, I've had a ton of people assume I'm going to SXSWi.
Brooke Crothers / CNET News:
Apple loses key chip executive
Discussion: Edible Apple and AppleInsider
Nick O'Neill / All Facebook:
Facebook Looks To Enable Foursquare, Gowalla, And Other Location Services
 

 
From Mediagazer:

Lachlan Cartwright / The Ankler:
Sources: MSNBC renewed Rachel Maddow's contract early this fall, but with a pay cut; MSNBC bosses' plan to shake up daytime and weekend programming

Caitlin Huston / The Hollywood Reporter:
Internal memo: Hearst Magazines president announces layoffs as part of a decision to “reallocate resources” to “continue our focus on digital innovation”

Jon Brodkin / Ars Technica:
FCC Chairwoman Jessica Rosenworcel announced she will leave the agency on January 20; she was the first woman to be confirmed to lead the agency

 
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