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8:05 AM ET, September 5, 2008

Techmeme

 Top Items: 
Ina Fried / Beyond Binary:
Microsoft begins big ad push  —  Microsoft kicked off its fancy new ad campaign for Windows on Thursday with an ad featuring Bill Gates trying on shoes at a store with Jerry Seinfeld.  —  The ad, which is also set to be posted on Windows.com, aired during the NFL kickoff game on NBC …
RELATED:
Sam Diaz / Between the Lines:
Seinfeld & Gates: Was this ad supposed to be funny?  —  The long-awaited $300 million ad campaign that Microsoft launched to counter Apple's successful “I'm a Mac, I'm a PC” campaign aired during the Thursday night kickoff to the NFL season.  Did you see it?  I missed it on TV but caught it on YouTube.
Discussion: MacUser, paidContent.org and Gear Diary
Macenstein:
Microsoft's first “Seinfeld ad” a bigger disaster than the Hindenburg  —  Wow.  You can't buy this kind of chemistry!  Actually, i guess you can, which is likely the problem here.  Suddenly I am not all that worried about the rumored $300 million Seinfeld/Bill Gates Microsoft ad campaign meant …
Discussion: Apple Gazette, Mac Soda and MacRumors
Wendy Tanaka / Forbes:
Google Hits Double Digits … Google turns 10 on Sunday.  In the corporate world, it's still just a baby—but the Internet king's meteoric rise makes this birthday a milestone.  —  The Mountain View, Calif.-based company created the booming online advertising industry …
RELATED:
Tim Weber / BBC:
Google is 10  —  It's the success story to beat all internet success stories.  —  Ten years ago, on 7 September 1998, two young graduate students at Stanford University incorporated a company with the (then) odd-sounding name “Google”.  —  Today, Larry Page and Sergey Brin are billionaires.
Steven Musil / CNET News.com:
Michael Moore plans Net-only film premiere  —  Filmmaker Michael Moore plans to premiere his latest documentary exclusively on the Internet for free, forgoing the traditional theatrical release.  —  Slacker Uprising , which documents Moore's 62-city tour through swing states during …
Michael Arrington / TechCrunch:
Google Analytics Now Tracks Chrome.  Our Share: 6.23%  —  Until today Google was saying Google Analytics would not track Chrome usage for some time.  Today they added Chrome tracking, allowing site owners to see how many of their users are coming to the site from the Chrome Browser.
Matthew Lasar / Ars Technica:
Martin responds to Comcast lawsuit: we still want answers  —  Federal Communications Commission Chair Kevin Martin said today that he was “disappointed” by Comcast's decision to sue the FCC over its move to sanction the company for P2P throttling.  But Martin said he's glad that the cable giant …
RELATED:
Om Malik / GigaOM:
Comcast to Appeal FCC Network Management Order
Stephen Shankland / CNET News.com:
See Chrome's inner workings—and an Easter egg  —  Google's Chrome browser has as Spartan a user interface as possible, but the browser's Omnibox also turns out to be a window into a much more elaborate view of the browser.  —  That's because Chrome users can type several commands …
RELATED:
Justin Scheck / Wall Street Journal:
Dell Plans to Sell Factories In Effort to Cut Costs  —  Dell Inc. is trying to sell its computer factories around the world, a move to sharply overhaul a production model that was long a hallmark of the PC giant's strategy but is no longer competitive.  —  In recent months …
Josh Elman / Facebook Developers:
The New Profile: Full Rollout Is Coming  —  Over these past few weeks and months you've been able to see how your applications work on the new profile and how users are integrating them into their profiles.  Over 30 million people have checked out the new profile, and many are using it as their profile full time.
Adobe:
NFL Teams Up with Adobe to Deliver NBC Sunday Night Football Live on the Internet  —  For immediate release  —  Sunday Night Football Extra to use Adobe Flash Technology to Broadcast Games to NFL Fans Nationwide  —  The National Football League (NFL) and Adobe Systems Incorporated (Nasdaq …
RELATED:
Chris Albrecht / NewTeeVee:
NFL Kicks Off Online Streaming Tonight
Discussion: Online Media Cultist
Newsosaur / Reflections of a Newsosaur:
Newspaper sales fall record $3B in 6 mos.  —  Total newspaper advertising revenues fell by $3 billion in the first six months of this year to $18.8 billion, the lowest level in a dozen years, according to data published today by the Newspaper Association of America.
Stacey Higginbotham / GigaOM:
VCs Back Tools to Look Inside the Cloud  —  Enterprise software, which has gone from running on the computer to being hosted in a corporate data center, is now moving out to nebulous pools of servers called clouds.  As computing clouds become part of the corporate information technology environment …
Sean Fallon / Gizmodo:
120GB Zune Purchased at Fry's for $250: Unboxed for Good Measure  —  It appears that at least one lucky shopper at a Fry's in Atlanta managed to get their hands on a 120GB Zune before its official release, and there are even unboxing pics (after the break) and a receipt to prove it.
Discussion: Zunerama
Kenji Hall / Business Week:
The Tug-of-War Among Japanese Video Game Makers  —  With a deadline looming, Tecmo rejected a takeover offer from rival Square Enix.  Now, it's exploring a merger with a different game outfit, Koei  —  When Japanese video game developer Square Enix unveiled its “friendly” …
Discussion: GamePolitics News
 
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 More Items: 
Erick Schonfeld / TechCrunch:
Mobile VoIP Startup iSkoot Buys Social.im
CNN:
Vodafone Group Signs European Retail Pact With Dell
Discussion: Gadgetell and Engadget
Sean Fallon / Gizmodo:
EA Announces SimCity and The Sims 3 for the iPhone: Spore Coming on September 7th
Discussion: Lockergnome
Shane Mcglaun / Kit:
Microsoft eases restrictions on the use of Windows XP Home for netbooks
Discussion: Business Week
Rafat Ali / paidContent.org:
Samsung Looking At Buying Digital Memory Company SanDisk
Discussion: The Register and Engadget
Glenn Chapman / Agence France Presse:
MySpace links users to US hurricane emergency alerts
Discussion: Pulse 2.0
BBC:
Metallica welcome album leak
Discussion: Valleywag and Digg
Cecilia Kang / Washington Post:
Telecom Reporting Rule May Be Eased
 Earlier Items: 
Bruce Houghton / hypebot:
An Insider's Look At The R.E.M. Web Campaign
Jason Kincaid / TechCrunch:
Docstoc Brings ‘My Documents’ Replacement To The Web
Katie Marsal / AppleInsider:
Apple looks to take multi-touch beyond the touch-screen
Jackie / QIK:
Qik now on HTC devices and more...
Ryan Block:
A little bit on the new site, gdgt
The Conference Board:
Online TV Grows in Popularity
The Boy Genius / Boy Genius Report:
BlackBerry Storm goes into TA (technical acceptance) at Verizon, delayed 3-4 weeks
Arn / MacRumors iPhone Blog:
Apple Rejecting Apps Based on ‘Limited Utility’