Top Items:
Wall Street Journal:
Yahoo to Test Google Ads As It Mulls Broader Deal — Yahoo Inc. said it will carry search advertising from Google Inc. as part of a test effort that could lead to a broader partnership and boost Yahoo's leverage in its ongoing takeover standoff with Microsoft Corp.
Discussion:
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Microsoft:
Microsoft Comments on Yahoo! Announcement — Microsoft Comments on Yahoo! Announcement — REDMOND, Wash. — April 9, 2008 — Microsoft Corp. (NASDAQ: MSFT) today issued the following statement from Brad Smith, Microsoft's General Counsel, related to an announcement today by Yahoo! Inc. (NASDAQ: YHOO):
Henry Blodget / Silicon Alley Insider:
Jerry Strikes Back, Part 2: Yahoo-AOL May Announce Merger Next Week* — The WSJ confirms that a Yahoo-AOL deal may be imminent. Earlier, Rafat Ali at PaidContent had speculated that the Yahoo-Google search partnership could pave the way for a Yahoo-AOL merger announcement, perhaps as early as next week.
Business Wire:
Yahoo! to Conduct Limited U.S. Test of Google's AdSense for Search Service — Yahoo! Inc. (Nasdaq:YHOO), a leading global Internet company, announced today that it will begin a limited test of Google Inc.'s AdSense for Search service, which will deliver relevant Google ads alongside Yahoo!'s own search results.
New York Times:
Microsoft Said to Be Talking With News Corporation About Joint Yahoo Bid — Rupert Murdoch's News Corporation is in talks with Microsoft about joining in its contested bid for Yahoo, according to people involved in the discussions. The combination, which would join Yahoo …
Rafat Ali / paidContent.org:
Yahoo-AOL: Will It Happen Finally? In Advanced Talks on Combining — Update: Now WSJ is reporting the same thing, three hours later: that Yahoo (NSDQ: YHOO) and AOL (NYSE: TWX) are in serious advanced talks on combining. Under the plan being discussed, Time Warner would fold its AOL unit …
DealBook:
Yahoo to Announce Test Partnership With Google — Another shot has been fired in the increasingly bitter battle between Microsoft and Yahoo. — The Internet company said it would begin a limited test of Google's search advertising technology as part of efforts to remain independent from Microsoft.
Barry Schwartz / Search Engine Land:
Confirmed: Yahoo To Test Google AdSense For Search Ads — Yahoo has confirmed a Wall Street Journal report that it will be testing Google's paid search ads alongside its own for the next two weeks and involving no more than 3 percent of Yahoo's search pages in the United States. From the Yahoo statement
Kevin J. Delaney / Wall Street Journal:Legg Mason Wades Into the Yahoo Fray
Discussion:
Tech Tracks
Larry Dignan / Between the Lines:
Gartner: Windows collapsing under its own weight; Radical change needed — Microsoft's Windows juggernaut is collapsing as it tries to support 20 years of applications and becomes more complicated by the minute. Meanwhile, Windows has outgrown hardware and customers are pondering skipping Vista to wait for Windows 7.
Owen Thomas / Valleywag:
Ashton Kutcher-backed startup Ooma is falling apart — Hold the phone: Voice-over-Internet startup Ooma is flailing, despite — or perhaps because of — a viral-video marketing campaign directed by Hollywood star Ashton Kutcher. Ooma launched its product, a $400 device which offers unlimited phone calls …
Erick Schonfeld / TechCrunch:
Google Enterprise Takes A Page From Salesforce—Launches Its Own App Marketplace — Google is obviously making big moves into the enterprise. In February, it relaunched JotSpot as Google Sites under the enterprise group, and next week it is expected to announce deeper integration of Google Apps …
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PC World:
First Look: Adobe Media Player — Peter Cohen, Macworld.com — Leveraging Adobe Interactive Runtime (AIR), Adobe Media Player is a cross-platform compatible media delivery option for user who want to watch video online and, in some cases, download them. Here's a look at what to expect.
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Anne Broache / CNET News.com:
FBI: Lieberman campaign, not hackers, caused 2006 Web site crash — You may recall that during the heat of the 2006 primary race that prompted then-Democratic Sen. Joe Lieberman to go Independent, the Connecticut politician's Web site, well, dropped dead. — At the time, conspiracy theories abounded.
Stephen Shankland / Webware.com:
Flickr purists gripe about video expansion — Shortly after Flickr added videos to its photo-sharing site, a number of users are up in arms. — The No Video on Flickr group amassed more than 4,000 members just a few hours after the new feature launched. — “I love Flickr …
Chris Preimesberger / eWeek:
Symantec Acquires Desktop Virtualization Firm — Symantec gains access to desktop virtualization by acquiring AppStream. — Data security and storage provider Symantec disclosed on April 9 that it is acquiring an OEM partner, the SAAS (software as a service provider) AppStream.
Discussion:
The Register
Marshall Kirkpatrick / ReadWriteWeb:
Google Stiffs Nonprofits, Launches Second Rate Widget Builder With No Hosting — The new Google Gadget Builder for Organizations looks like the easiest way there is to build a widget for webpages or a gadget for iGoogle. Intended for nonprofit organizations, the Gadget Builder lets widget …
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Beth's Blog
