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12:30 PM ET, November 7, 2007

Techmeme

 Top Items: 
Nick / Rough Type:
The social graft  —  "Once every hundred years media changes," boy-coder turned big-thinker Mark Zuckerberg declared today at the Facebook Social Advertising Event in New York City.  And it's true.  Look back over the last millennium or two, and you'll see that every century, like clockwork, there's been a big change in media.
RELATED:
Leah Pearlman / Facebook Blog:
Facebook Ads  —  Today we announced an entirely new advertising solution for Facebook.  Right now, we want to make clear what's changing—and what's not—for you.  —  First of all, what's not changing:  — Facebook will always stay clutter-free and clean.  — Facebook will never sell any of your information.
Louise Story / New York Times:
Facebook Is Marketing Your Brand Preferences (With Your Permission)  —  FACEBOOK wants to put your face on advertisements for products that you like.  —  Facebook .com is a social networking site that lets people accumulate "friends" and share preferences and play games with them.
Discussion: CNET News.com
Saul Hansell / Bits:   Facebook's Next Privacy Problem
Kenneth Li / Reuters:
Time Warner to buy Quigo  —  NEW YORK (Reuters) - Time Warner Inc's AOL (TWX.N: Quote, Profile, Research) said on Wednesday it will buy Internet advertising technology company Quigo to bolster its ad force and make it more competitive with Google Inc (GOOG.O: Quote, Profile, Research) and Yahoo Inc (YHOO.O: Quote, Profile, Research).
RELATED:
Associated Press:
Google maps find their way to gas pumps  —  The Internet giant will join with another firm to give directions at service stations.  —  Lost drivers soon will be able to Google for help at the pump.  —  As part of a partnership to be announced today, the online search leader …
RELATED:
Thomas Ricker / Engadget:
Google gas pumps: the savior of lost men
Discussion: Gadgetell and Read/WriteWeb
Haroon Malik / Gizmodo:
Windows Live Drops Out of Beta, @live.com Email Addresses Available [Windows Live]  —  Microsoft's Windows Live package has just dropped out of beta development.  The released package contains various desktop programs for email, IM, blogging and photo sharing.
Discussion: Mashable!
RELATED:
Nick Farrell / Inquirer:
Windows Live lumbers out of beta
Discussion: Associated Press
Dolapo / Official Google Reader Blog:
Attack of the 20%'ers  —  At Google, 20% time is core to our culture and today's Reader release incorporates features developed by two engineers in their 20% time.  Those two engineers would be us!  —  Steve Lacey: As a blogger I like to include a blogroll on my site so that friends …
Johansch / my.opera.com:
The power of the Web with Opera Mini 4  —  After three betas we're proud to release the shiny new Opera Mini 4 to the world.  —  We've done a lot with this new Opera Mini.  For example, we rewrote the entire code for Opera Mini 4 and added lots of improvements and new features to make the browser even better.
RELATED:
Opera:
Your Web Everywhere: Opera Mini 4 hits the streets
Discussion: jkOnTheRun and mocoNews.net
Duncan Riley / TechCrunch:
Prince, Has Lost The Plot Prince, To Sue A Lot  —  To all those TechCrunch commenters who took offense at our previous coverage of the singer Prince's intentions to sue YouTube, The Pirate Bay and eBay for copyright infringement in September, read this carefully.
Discussion: BBC, Ars Technica and The Register
RELATED:
Mike Collett-White / Reuters:
Prince moves to sue fan Web sites
Jemima Kiss / PDA:
The head of Times Online on tech women, and Google  —  Yesterday at the Society of Editors conference, Times Online editor Anne Spackman had spoken about how she thinks online news will become more dominated by men because journalists increasingly need technical skills.
RELATED:
Darren Waters / BBC:
Symbian dismisses Google Android  —  Google's dominance of the web will not translate to the mobile phone market, a senior executive at Symbian has said.  —  John Forsyth, vice president of strategy at Symbian, the platform that powers many of the world's phones, said Google lacked experience.
Discussion: Mashable! and Slashdot
Om Malik / GigaOM:
Google's Game-Focused Advertising Initiative To Launch This Month  —  Google's (GOOG) long-rumored, game-focused advertising initiative is going to come to life later this month, according to sources familiar with the Mountain View, Calif-based company's plans.
Discussion: paidContent.org and Mashable!
Ina Fried / ZDNet:
Microsoft moving closer to Centro  —  The product is still months away, but Microsoft is sharing a few more details on its forthcoming custom software package for midsize business servers.  —  Microsoft first announced its plans for Centro back in September 2005, saying at the time it would be based …
Discussion: eWEEK.com
Business Week:
Yahoo! Roundly Criticized in Congress  —  In a congressional hearing on Yahoo's activities in China, Committee Chairman Lantos hammers the Internet giant for what he calls "misleading" statements  —  Statement of Representative Tom Lantos (D-Calif.), Chairman of the House Committee on Foreign Affairs on Nov. 6, 2007
Discussion: Digital Daily and CNET News.com
Josh Grossberg / E! Online:
Fans Shortchanging Radiohead's Rainbows?  —  That pot of gold at the end of Radiohead's Rainbows may not be as full as thought.  —  The band's ballyhooed In Rainbows, available only online at a price set by individual fans, may not be the paradigm-changing, label-killing force it's been hyped to be.
 
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 More Items: 
Martin LaMonica / CNET News.com:
Start-up Novomer uses CO2 to make bioplastics
Discussion: alarm:clock
Eddie Baeb / Chicago Business:
Microsoft plans massive data center here
Discussion: The Register
Scot Finnie / Computerworld:
The verdict: Leopard spanks Vista, continues OS X's reign of excellence
Official Google Webmaster Central Blog:
A spider's view of Web 2.0
Reuters:
Republicans seek privacy hearing on Google deal
Paul Boutin / Valleywag:
How to coast to a writing career [Silicon Valley Users Guide]
Susanne Ault / Video Business Online:
HD DVD set-top player $99 sales moves units
Jemima Kiss / PDA:
The start-up culture in Reuters' Labs department
 Earlier Items: 
Andy Piper / TED:
Talks Larry Lessig: How creativity is being strangled by the law
Lewis Page / The Register:
Garmin vs TomTom bid battle for Tele Atlas hots up
Silicon Alley Insider:
LIVE: Time Warner (TWX) Earnings Analysis
Matt Marshall / VentureBeat:
MerchantCircle, helps small businesses market online — aggressively
Discussion: TechCrunch, Mashable! and 901am
Erick Schonfeld / TechCrunch:
iLike vs. Facebook: The Battle For The Music Artist
~stevenf:
Try Again  —  What a travesty this Android announcement is.
Discussion: GracefulFlavor
Dave Winer / Scripting News:
Why Google launched OpenSocial
Owen Thomas / Valleywag:
Microsoft CIO, underling took family leave before firing [Rumormonger]