Top Items:
Michael Arrington / TechCrunch:
Share Your OPML — Share Your OPML, a new project founded by Dave Winer, is launching officially on Monday. It is a self-described "commons for sharing outlines, feeds, and taxonomy." It will gather a community of subscription lists and aggregate them in interesting and useful ways.
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Steve Rubel / Micro Persuasion:
Share Your OPML is a Killer Attention App — Like RSS and tagging, over the next several years OPML is going to become a core underlying technology for marketers in the conversation economy. Let's de-geek it. — OPML, short for outline processor markup language, is basically an XML file organized in an outline format.
Richard Waters / MSNBC:
Yahoo unveils overhaul of online advertising — Yahoo will on Monday unveil a long-promised overhaul of its online advertising system, setting the stage for a showdown with Google and Microsoft in the race to dominate the fast-growing search engine advertising industry.
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Saul Hansell / New York Times:
Yahoo Is Unleashing a New Way to Turn Ad Clicks Into Ka-Ching — When Yahoo finally switches on the new search-advertising software code-named Project Panama this summer, users of its search engine will hardly notice a difference. But if Yahoo's project was worth the two years and tens …
Discussion:
Search Engine Watch Blog, Don Dodge on The Next …, paidContent.org, Screenwerk and WebMetricsGuru
Eric Auchard / Reuters:
Yahoo reinvigorates Web advertising search battle — SAN FRANCISCO, May 7 (Reuters) - Yahoo Inc. (YHOO.O: Quote, Profile, Research) is set to introduce on Monday a long-delayed upgrade to its Web search advertising system, setting the stage for a face off with Web search leader Google Inc. …
Tom Krazit / CNET News.com:
The second coming of Intel's Core Duo — Coming soon to a PC store near you: Core Duo, the sequel. — Intel has decided to borrow the sequential naming scheme it used for its famous Pentium brand and apply it to the new Core line of chips, the company is expected to announce Sunday.
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Kristopher Kubicki / dailytech.com:
Announcing Intel Core 2 Duo — "Conroe" and "Merom" get a name and a birthday — Intel has just passed us word about a new branding decision for the upcoming second generation Core processors. Intel's first generation desktop Core processor, Conroe, will carry the moniker Core 2 Duo …
Times of London:
Falling for super-geek — He has made a fortune from his website offering casual sex among the classified ads. But Craig Newmark is more interested in bird-watching than profits — and he is scaring the pants off his rivals. Report: Dominic Rushe — There's a bird in Craig Newmark's house.
BBC:
Beatles lose Apple court battle — The Beatles have lost their court challenge against Apple Computer over its iPod and iTunes download service. — Sir Paul McCartney, Ringo Starr and the families of George Harrison and John Lennon control the Apple Corps label.
Joris Evers / CNET News.com:
Report: Vista to hit antispyware, firewall markets — New security features in Windows Vista will largely eliminate the need to run separate antispyware or firewall software, according to a new analyst report. — Due out early next year, the next major release of Microsoft's flagship …
Garett Rogers / Googling Google:
Give Google Health a test drive — We've been talking about it for over a month, and now you can now give Google Health a try before it is launched. Visit http://64.233.167.99 (one of Google's datacenters) and search for anything health related. — The results page gives users the option …
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Edward Wyatt / New York Times:
For MTV Fans, a Parallel Universe of Programs: At Once Online and on TV — Even for overachievers who are used to multitasking, the idea of watching two versions of the same television show at the same time — one on television and one on a computer — is something that is probably foreign to most people over the age of 30.
Discussion:
paidContent.org
Michael Arrington / TechCrunch:
Zookoda 2.0 Launches — Version 2.0 of Australia-based Zookoda, an email tool for bloggers, launches today. Zookoda allows bloggers to, among other things, email posts to readers on a periodic basis. It competes with Feedburner's new email product, and while it doesn't have the benefit …
Discussion:
Make Money Online …
Scott Karp / Publishing 2.0:
What If No One Will Pay For Content? — Randall Stross, in a Times article, wonders who will pay for TV now that ad-skipping DVRs and on-demand broadband video have destroyed TV's mass media advertising model. I wonder whether late 20th-century TV content production will follow the same path …
mpogl.com:
A Tale in The Desert Preview — Deep in the heart of Egypt a great nation rising for the sands brings forth new life. The people work the land to produce crops and building materials, learn new skills and share with others. This is a place of piece and harmony; this is "A Tale in The Desert 3"
Discussion:
Kotaku